At Black Cat Web Studio, we often meet clients who say, "I know my website needs work, but I’m not sure if I need a full redesign." It’s a fair question. Redesigning a website is an investment of time, money, and energy—and it’s not something you do just because...
Our “Web Strategy for Small Businesses” blog.
Can You See Who Visits Your Website? Simple and Quick Ways to Track Your Website Visitors.
Ever wondered, "Can you see who visits your website?" Now, here's the thing: you can't track individual identities (that'd be creepy and illegal!). But what you can track easily—and absolutely should—is how many visitors your website gets, where they're coming from,...
How to Generate Organic Visits for Google Business Profile (Without Spending a Dime)
If you want to generate organic visits for Google Business Profile, the goal is not to outsmart the platform or find some hidden trick. The real goal is to make your business easier to understand, easier to trust, and easier to choose. A strong profile can help more...
How to Make a Website Accessible: Simple Steps for Small Business Owners
Try navigating a website with your eyes closed or using only your keyboard. Not easy, right? Learning how to make a website accessible starts with understanding these everyday challenges. People rely on screen readers and keyboard navigation to browse the web, but...
Optimizing Images and Videos for Your Website: Why It Matters and How to Do It Right
No one has time for a website that takes forever to load! And one major factor that can slow down your website is unoptimized media—images and videos that are too large or not properly compressed. Optimizing your media isn’t just a nice-to-have, it’s a must for...
Chatbots – a Realistic View. Do You Really Need One?
Today, we're diving into the world of chatbots - those little digital helpers that are popping up everywhere like mushrooms after rain. But are they really the magic solution everyone's making them out to be? Let's chat about it! Introduction: It seems like more and...
Setting Website Goals: How to Make Your Business Website Work for You
Introduction: So, you need a website. But before diving into design and content, it's crucial to understand what you need it for. While it might sound self-explanatory, the phrase "Every business needs a website" isn't enough to create a site that truly serves...
So You Need a New Website – Where to Start
Need a new website but not sure where to start? You're not alone! This blog will guide you through the essential steps to take your business online, from identifying your needs to launching your site. Step 1. Understand Your Needs and Abilities Before starting a new...
Does your services-based business need a website redesign?Â
As a service-based business owner, you know the critical role your website plays in making that vital first impression. It's often the first point of interaction potential clients have with your brand. If your site feels outdated or isn’t aligned with your current...
Choosing the Right Website Hosting Provider: Essential Tips for Small Business Owners
Hi, small business owners! Let's talk about an important step in building your online presence: selecting the right hosting provider. This choice is key to ensuring your website performs well and supports your business goals. Let’s start with straightforward advice:...
Picture-Perfect: A Guide to Choosing Images for Your Small Business Website
Human beings perceive a staggering 80% of information through their eyes. Before they read a word of text on your website they pay attention to the images. That's why choosing images for a website is a great opportunity for you as a business owner to connect with your...
Website Load Time: A Quick Guide for Small Business Owners
Website load time is a critical metric that affects your whole website effectiveness. Imagine a potential customer stopping by, only to find the door takes forever to open. Frustrating, right? The same principle applies to your website. Visitors expect seamless...
How to Avoid Spam Folder When Sending Emails – Quick Guide.
Ever wondered why your carefully crafted emails are playing hide-and-seek in your recipients' spam folders? There is no easy answer on how to avoid spam folder. So, let's dive in and unravel the essence of spam filtering together! Why Do Emails Go to Spam? Before we...
Updating Your WordPress Website – a Full Guide (with Video)
Just like changing your car's oil or updating your phone software, your WordPress website deserves some regular care too. Think of it as the routine checkup that keeps your online engine purring smoothly. One of the key aspects of managing a WordPress website is...
6 things you need to know about using AI for small business
Being in an industry that feels threatened in the face of advancing AI technologies, I wanted to ease my anxiety about machines taking over my business by learning more about the topic. As someone said, AI won’t take your job, people who know how to use it will. So...














