Imagine your website as a bustling marketplace, and each visitor is a potential customer exploring the aisles. What if you had a special tool, like a magic map, that showed you where these customers came from, what products they liked, and where they spent the most...
Our Digital Marketing Blog
The Mobile Advantage: Why Your Website Must Be Optimized for Mobile
It's no secret that websites should be mobile-friendly. However, I still prefer desktop browsing when possible. Why? Because it's often PAINFUL to use a mobile version especially if you need to perform something slightly more complex than finding out business...
5 Ways to Power up Your Website
So you have a fresh and clean website for your business. It is attractive and engaging. It clearly shows what problem you solve for your clients, and how you can help. And it guides your client toward taking the next step and work with you. Now what? While having a...
How to Make Google Love Your Website
1.How Google works Google embodies so many things nowadays that it's very difficult to grasp what exactly we should do to make our website get some Google love. But if we talk about SEO, at its core Google is a crawler. It’s simply a mechanism for searching and...
How to Create Effective Website Content.
Despite popular belief, your website's design isn't the most important factor. According to recent statistics content creation is a top priority for 80% of marketers. Although visual appeal certainly affects your clients' first impression, it is the words that sell....
What is a Lead Magnet?
If you're a small business owner, chances are you've heard the term "lead magnet" before. A lead magnet is a tried-and-true way to grow your email list quickly. In this post, we’ll define what it means and show a few examples of how it’s used in business today. We'll...